In this short case study I reveal how I added 2,000 new subscribers to my email list and raked in $3,500 in the process in November of 2008. I did this case study for a friend, Jason James, who recently created an information product that gives you everything you need to run a giveaway like mine. You can get more info here: http://www.10daygiveaway.com/giveawayriches.php